Even the God-given gift of leadership can't stop many born-leaders from heading fullspeed in the wrong direction- usually being blindly followed by others. Years ago, one simple question changed Beth Townsend's life. As she quickly climbed the corporate ladder to an executive position people kept asking: "How did you know your purpose?" She didn't. Answering it took her on a journey for two decades, interviewing prominent athletes, political leaders, entertainers, humanitarians, philanthropists, and authors. But there were also many ordinary folks who were changing the world in near anonymity. The journey was life altering, with an underlying lesson that ensures going in the right direction- you must be led before you can lead. Life on Purpose is about the principles gleaned from those Godly-people passionately pursuing theirs.