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The Objects of Affection: Semiotics and Consumer Culture

The Objects of Affection: Semiotics and Consumer Culture

Current price: $54.99
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The Objects of Affection: Semiotics and Consumer Culture

Barnes and Noble

The Objects of Affection: Semiotics and Consumer Culture

Current price: $54.99
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Size: Hardcover

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In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways.
In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways.

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