Who doesn't want to make an impact? We all long to be a part of something bigger, something greater, something meaningful in this life. And whether you're the boss calling the shots, the employee making it happen, or the intern just starting out in your field, I believe you're uniquely positioned right where you are to make an impact in the place you spend so much of your time: your job! This book is designed to help growth-minded people like you see the power and potential they have to make an impact by changing the customer experience for their businesses and brands for the better.